Resources

Summer Gathering Full Timetable

Wellbeing Economy

Developed with Positive Money, this aim of this guide is to support spokespeople communicating the need to prioritise our health and wellbeing instead of economic growth.

Wealth Tax

A messaging guide on how to advocate for a wealth tax.

We are the Economy

This messaging guide supports the 2024 We Are the Economy coalition campaign, which aims to build a public narrative around public services being the essential foundation of a thriving economy.

Ukrainian Spokesperson Handbook

Translated into Ukrainian, this guide covers the essentials you need to do a great broadcast media interview, including how to prepare effectively, what you need to think about during the interview and how to look after yourself afterwards.

UN Climate Talks (COP26)

This guide was for people across the progressive movement who were communicating about the Climate Talks in Glasgow in November 2021. The messages here are useful both for folks who see themselves as part of the climate movement and those who don’t.

ULEZ and Air pollution

What do people think about ULEZ and air pollution?

ULEZ Expansion

Developed with the Clean Cities Campaign, this guide supports people talking about ULEZ and air pollution as a public health issue.

UK Asylum Accomodation

Written with Minnie Rahman, this guide is for spokespeople who talk about migration issues in the media.

UK Race Class Narrative Report

Training for change training tools

The Police, Crime, Sentencing and Courts Bill

A guide written to support campaigners and spokespeople responding to the government's Police, Crime and Sentencing Bill focusing on the breach of civil liberties, right to protest and the attack on communities with marginalised identities.

The Police, Crime, Sentencing and Courts Bill

A guide written to support campaigners and spokespeople responding to the government's Police, Crime and Sentencing Bill.

The Future of the Monarchy

A guide to support people speaking about the monarchy after the Queen's death.

Talking Social Security

A guide about how to communicate about benefits, welfare and the social security system.

Structure and Operations Webinar

Spokesperson Handbook

This guide covers the essentials you need to do a great broadcast media interview, including how to prepare effectively, what you need to think about during the interview and how to look after yourself afterwards.

Spanish Spokesperson Handbook

Translated into Spanish, this guide covers the essentials you need to do a great broadcast media interview, including how to prepare effectively, what you need to think about during the interview and how to look after yourself afterwards.

Smart CSO’s reimagining activism guide

Regulations / Protections

Written with Unchecked, this guide is about how to advocate for regulations and protections on water, food and toys and much more.

Refugee Ban Bill

A guide in response to this government's hostile immigration policies.

Public Services

Developed with the Social Guarantee to support people advocating for better public services as essential to the economy.

Public Services

What do people think about public services?

Private School and VAT

A rapid response guide to support people commenting on plans to add VAT to private schools fees.

Press Officer Handbook

The guide covers key press officer skills such as writing killer press releases, using the phone, preparing spokespeople for broadcast and much much more.

Power and Privilege

Portuguese Spokesperson Handbook

Translated into Portuguese, this guide covers the essentials you need to do a great broadcast media interview, including how to prepare effectively, what you need to think about during the interview and how to look after yourself afterwards.

Polling 101

A guide to public opinion polling. Why and when it is useful, the limitations and how to write a polling question.

Policing and Safety

What do people think about policing and safety?

Organisational structure & operations toolkit

This toolkit is all about how structure and operations can best serve your purpose and strategy and support your organisational culture by centring your values and building anti-oppressive and liberatory thought and practice into your foundations.

Organisational strategy toolkit

This toolkit is a guide to the key strategic questions you need to answer in order to write and develop a good strategy. It contains exercises, practices and ideas and you should leave with a full strategy.

Organisational culture toolkit

This toolkit is a guide to identifying what’s happening with your culture - what’s going well, where that comes from and how can you have more of that, and what are the elements you don’t want, why have they arisen, and how can you create change.

Organisational Strategy Webinar

Organisational Culture Webinar

Offshore Detention

This guide was written in response to the government's plan to forcible send people who have crossed the channel to a detention centre in Rwanda.

Nurses Pay

A guide to repond to government proposed 'pay rises' to nurses.

NHS Whitepaper 2021

A guide about how to respond to the government publishing the NHS Whitepaper in 2021, pushing back on NHS privatisation.

NHS Charging

A guide to make the case for free access to healthcare for all regardless of immigration status. It's draws on research conducted by Survation and Doctors of the World.

Movement Netlab movement building tools

Movement Builders | Webinars Series 2: Introduction to Fundraising

Movement Builders Webinars | Series 2: Hosting an Online Barnstorm

Monarchy

What do people think about monarchy?

Living Income

Developed by NEON and NEF, this guide draws on several phases of research conducted by KSBR, including focus groups. The KSBR research focused on ‘Red Wall Switchers’ to better understand their attitudes towards a Living Income.

Japanese Spokesperson Handbook

Translated into Japanese, this guide covers the essentials you need to do a great broadcast media interview, including how to prepare effectively, what you need to think about during the interview and how to look after yourself afterwards.

How to talk about strikes

This is a guide with messaging tips to support spokespeople responding to news stories around strikes.

How to talk about demonstrations

This is a guide with messaging tips to support spokespeople responding to news stories around demonstrations.

How to talk about Debt

Developed with Debt Justice, co-written with James Robertson, this guide supports people talking about debt and advocating for debt cancellation.

How are you going to pay for it?

This messaging guide helps people answer how we pay for the solutions and change we are advocating for.

Housing Movement Study

This report explores the problem we are facing, how we understand the housing movement, what shared barriers there are, and what common ground there might be for collaborative action in the movement.

Housing - Rent Cap

A guide for housing campaigners advocating for a rent cap.

Hostile Environment Movement Study

This report explores the problem we are facing, how we understand the hostile environment movement, what shared barriers there are, and what common ground there might be for collaborative action in the movement.

Holding our Own: Top tips

A one-page overview of the key recommendations from the Holding our Own messaging guide

Holding Our Own: Non Policing Alternatives to Serious Youth Violence

Developed with Liberty as part of the Holding Our Own campaign to support people advocating for alternatives to policing.

History of Mutual Aid (NEON Movement Building webinars - Series One)

Heat Decarbonisation

Developed by Possible and NEON, the aim of this guide is to help campaigners and communicators articulate a clear and compelling story about home heating, the problem with gas boilers and the benefits of heat pumps.

Healthcare Movement Study

This report explores the problem we are facing, how we understand the health movement, what shared barriers there are, and what common ground there might be for collaborative action in the health movement.

French Spokesperson Handbook

Translated into French, this guide covers the essentials you need to do a great broadcast media interview, including how to prepare effectively, what you need to think about during the interview and how to look after yourself afterwards.

Fossil Fuel Finance

A guide from Make My Money Matter & NEON to support people talking about the relationship between our finance system and fossil fuel expansion.

Focus groups 101

A guide to focus groups. Why and when they are useful, a round up of different options and how to use the results.

Focus Group Webinars Recording

Focus group 101 session run by Jane Cairn from Survation.

Financial Reform

What do people think about financial regulation?

Finance Industry Reform

Developed with Finance Innovation Lab, this guide supports people advocating for better financial protections.

Fighting the Climate Roll-Back

Energy Bill Hike

A guide about how to communicate about the rising cost of energy bills.

Do we need a king?

A guide to support people speaking about the monarchy during the King's coronation.

Design kit for human centered design

DIY toolkit to support social innovation

Culture Wars - Divide and Rule

This report looks at how the ‘culture wars’ are a reactionary backlash constructed to distract us, and how to respond to this.

Covid-19 and Social Movements report

This report - commissioned by NEON, funded by Lankelly Chase, and produced by Align - looks at how people in the housing, migration and climate movements in the UK, responded to the COVID-19 pandemic (produced in May 2020).

Cost of Living

A guide about how to communicate about the rising cost of living.

Communicating Tax

This is a practical guide for how to talk about a fair tax system that sees those with the most pay more.

Communicating LGBTQI+ Asylum

Developed with PIRC, this guide was written in response to the government's Sovereign Borders Bill and focuses on how it impacts LGBTQIA+ asylum seeking.

Climate Movement Study

This report explores the problem we are facing, how we understand the climate movement, what shared barriers there are, and what common ground there might be for collaborative action in the movement.

Climate Justice

Developed from the Framing Climate Justice Project with PIRC and 360.org, this guide is for anyone trying to talk about climate justice.

Channel Crossing

A guide to support spokespeople responding to news on channel crossings.

COVID-19

A guide written to support spokespeople doing media around COVID-19 to bring the value of care and community solidarity to the fore of the conversation.

Bihasa Spokesperson Handbook

Translated into Bihasa, this guide covers the essentials you need to do a great broadcast media interview, including how to prepare effectively, what you need to think about during the interview and how to look after yourself afterwards.

Bengali Spokesperson Handbook

Translated into Bengali, this guide covers the essentials you need to do a great broadcast media interview, including how to prepare effectively, what you need to think about during the interview and how to look after yourself afterwards.

Ayni Institute resources on movements

Artificial Intelligence

A guide to support people talking about AI

Art of hosting

Arabic Spokesperson Handbook

Translated into Arabic, this guide covers the essentials you need to do a great broadcast media interview, including how to prepare effectively, what you need to think about during the interview and how to look after yourself afterwards.

Air Pollution

This guide was developed for the Ella Adoo-Kissi-Debrah Inquest, to support her family and campaigners making the case for air pollution as the cause of her death, in the media.

350.org’s training site